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Creating a Competitive Analysis Matrix

In Agile, Business Analysis, Product Management, product manager, Product Marketing, Product Owner, Product Teams, Scrum, Strategy, Take Charge Product Management, User Experience, Voice of the Customer by [email protected]Leave a Comment

How to Use a Competitive Analysis Matrix Recently we’ve discussed the SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis. Today, we’re going to consider a tool that drills down to the product …

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Pursuing the Right Product Ideas or Features

In Business Analysis, Marketing, Product Management, product manager, Product Marketing, Product Owner, Product Teams, Project Management, Scrum, Take Charge Product Management, Uncategorized, User Experience, Voice of the Customer by [email protected]Leave a Comment

Whether your product team is large or small, you have a limited amount of resources. You must be thoughtful and careful in choose what product ideas and features to pursue …

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Product Launch: Ending With a Flourish

In Agile, Disruptive product, Marketing, Product Management, product manager, Product Marketing, Product Owner, Product Teams, Project Management, Sales, Strategy, Take Charge Product Management, Voice of the Customer by [email protected]Leave a Comment

Your company is on display when you launch a product. Will your organization look well organized, smart, and successful?  Or, will the process leave your team constantly fighting fires and …

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Develop a Well Conceived Advisory Council Charter

In Agile, Business Analysis, Innovation, Marketing, Product Management, product manager, Product Marketing, Product Owner, Product Teams, Project Management, Sales, Take Charge Product Management, User Experience, Voice of the Customer by [email protected]Leave a Comment

My recent post provided tips for getting the right people on your Customer Advisory Council. Today I’m going to share essentials for the Charter that will guide the group. Advisory …