The Study of Product Team Performance

The Study of Product Team Performance™

Actuation Consulting conducted the sixth global study of product teams with the goal of continuously improving our understanding of why some product teams excel while others struggle.

Since 2012, we have sought to expand our growing knowledge of the factors driving or influencing the best outcomes. We have identified statistically significant elements that consistently correlate with top performance. Not all factors carry the same weight, and our regression analysis of findings has enabled us to develop a weighted scale to help clients prioritize their activities more effectively.

The survey itself is unique in that since its inception eight years ago, it has received support from a constellation of leading industry associations and market players – groups that generally don’t collaborate on such endeavors. This year we are proud to have partnered with the Product Development and Management Association (PDMA) throughout the entire survey and white paper production process. Additionally, our sole sponsor, Planbox, generously underwrote our research.

You can download the latest study (2019) as well as the last three years of the Study (2014-2016) for FREE by completing the form below.


A few of the latest findings ...

  • Companies with mature innovation processes are more likely to outperform their peers.

    Our most recent study shows that a mature innovation process is one that is aligned with the company strategy and/or focuses upon continuous improvement of its innovation management programs. Organizations with this mindset and rigor are more likely to achieve higher levels of performance.

  • Organizations in which product managers spend at least 30% of their time in the field are more likely to achieve higher team and financial performance.

    The inverse also holds true. Product managers spending less than 30% of time in the field were correlated with suboptimal performance.

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