Over my past few posts we’ve covered the early stages in developing a product strategy. We’ve discussed testing your early product vision with thought leaders both inside and outside your …
Product Strategy: Anticipating Market Opportunities
Identifying Market Opportunities Wayne Gretzky, one of the world’s great hockey players, once said, “Skate to where the puck is going to be, not where it has been.” The statement …
Brainstorm to Create a Stronger Product Strategy
In my recent post I described the process of creating a draft product strategy. Now it’s time to solicit ideas from your organization’s thought leaders and take your vision forward. …
Developing a Compelling Product Strategy
Product Managers and Product Strategy In recent posts I’ve discussed ways to gather information that will put you on firm footing as a product manager. These included: Market research Customer …
Win/Loss Analysis and Product Management
Get a Clear Picture of Where You Stand in the Marketplace In recent posts I’ve delved into how various resources can help a product manager master the challenge ahead. In …
Get a Firm Grip as a Product Manager
This post completes our discussion of the 11 internal resources that can give product managers with valuable company insights. In addition to recapping these valuable resources we also take a …