Getting familiar with all the company resources that are available to you is so important. Doing so can quickly give you background you need to begin making a bigger difference …
External Information Product Managers Should Tap
My past few posts gave you a good idea at all that’s to be gained from your internal resources. Now, let’s look at external information sources – analyst reports, 10K …
Market Research: A Valuable Product Management Resource
My recent post listed 11 resources every product manager should become well acquainted with. This post will delve deeper into the first item on this important list – market research. …
Workflow Analysis as a Product Management Approach
Recently we explored the strengths and weaknesses inherent in using Capturing the Voice of the Customer as a product management approach. Today, we’re going to consider the second of the …
Different Approaches to Product Management
Three Different Approaches to Product Management My last post concluded our exploration of the impact an organization’s stage of growth has on the skills needed by a product manager. This …
Product Management in the Mature Company
Product Management in the Mature Company In the past couple of posts, we’ve looked into some of the key responsibilities of a product manager in a start-up company and a …