Product Management in the Mature Company In the past couple of posts, we’ve looked into some of the key responsibilities of a product manager in a start-up company and a …
Growth Stage and the Product Manager
How Your Company’s Growth Stage Impacts Product Management Responsibilities How can you determine which product management skills are most important at various states of your company’s growth? For starters, simply …
The Business Plan: Align With Your Organization’s Objectives
As mentioned in a recent post, building consensus is vital to your success as a product manager. But, perhaps an even more basic need for the product manager is to …
Tips for Crafting a Strong Product Vision
In a previous post I wrote about the importance of developing a product vision for your product or product line. In this post I want go a little bit deeper …
What is a Positioning Statement?
An effective positioning statement integrates the overarching value proposition and the actual positioning of the product into a high level set of statements the summarize the overall solution. Positioning statements …
Leading With Integrity
“The most important persuasion tool you have in your entire arsenal is integrity” – Zig Zigler There are many ways to become a successful leader. Great leaders, regardless of their …