What to Expect as a Product Manager in a Mid-sized Company Rather than dealing with the start-up company’s challenges of introducing a product from scratch, a thriving mid-sized company tends to focus …
Business Plan 101 For Product Managers
Previously, I highlighted how a business plan can give product managers valuable insights into key organization objectives. This week we’ll take a deeper dive into the remaining seven sections of the …
Growth Stage and the Product Manager
How Your Company’s Growth Stage Impacts Product Management Responsibilities How can you determine which product management skills are most important at various states of your company’s growth? For starters, simply …
Insights to Help Product Managers Build Consensus
In recent posts, I’ve shared how the Product Manager position is anything but isolated. You must build relationships with people throughout your organization in order to get the cooperation you …
Product Management Tools To Help With Competing Priorities
Recently, my blog post has outlined the enormous number of skills needed to successfully fulfill the product manager role. This post hones in on how certain of these skills – …
What is a Positioning Statement?
An effective positioning statement integrates the overarching value proposition and the actual positioning of the product into a high-level set of statements that summarize the overall solution. Positioning statements are …