For any product development to succeed, there needs to be a strong alignment of product management, user experience, and engineering. Without having these elements on the same page and working …
Creating Product Roadmaps
There are so many varied concerns that a product roadmap must address. To simplify matters and save your own sanity, it’s wise to create two separate but linked roadmaps. Your …
Understanding the Product Roadmap
A typical organization will have a roadmap for each product or family of products. It’s a resource that communicates vital information to internal and external audiences. Product roadmaps are also a …
Compelling Business Case Components
In my recent post I discussed approaches companies take to the business case. Now we’re going to drill down and learn how to put a compelling business case together. The Executive …
Building a Solid Business Case
Depending on your company’s management style and the scope of your product vision, you will likely need to build a solid business case. A business case is an analytic tool …
Product Strategy: Anticipating Market Opportunities
Identifying Market Opportunities Wayne Gretzky, one of the world’s great hockey players, once said, “Skate to where the puck is going to be, not where it has been.” The statement …