There are so many varied concerns that a product roadmap must address. To simplify matters and save your own sanity, it’s wise to create two separate but linked roadmaps. Your …
Understanding the Product Roadmap
A typical organization will have a roadmap for each product or family of products. It’s a resource that communicates vital information to internal and external audiences. Product roadmaps are also a …
Product Releases: 3 Vital Types
In my recent post we discussed the creation of a prioritized list of requirements. This is essential to the next step in the process: creating a product roadmap. A product …
Product Vision: Driving Organization Alignment
Throughout the previous few posts, I’ve discussed the process of building and sharing your product vision. In this post we’ll explore how product managers can get employees vested in the …
Compelling Business Case Components
In my recent post I discussed approaches companies take to the business case. Now we’re going to drill down and learn how to put a compelling business case together. The Executive …
Testing Product Strategy on Clients and Prospects
Gain Top Client’s and Prospects’ Perspective In previous posts you’ve brainstormed your product vision with company thought leaders and made adjustments. Now it’s time to engage a few key players …