In recent posts I’ve talked about the general responsibilities of product management as well as how the job differs in organizations of various sizes. Today, I want to drill down …
Product Management’s Scale
In my recent blog post, I shared some of the responsibilities inherent in a product manager’s job, a far-reaching and highly responsible position. The employee who fills it must have …
An “Ah Ha Moment” for Product Managers
If you ever wondered about the parameters of your product management position or pondered how to best describe what you do each day, this blog post, based on my experiences …
Tips for Crafting a Strong Product Vision
In a previous post I wrote about the importance of developing a product vision for your product or product line. In this post I want go a little bit deeper …
What is a Positioning Statement?
An effective positioning statement integrates the overarching value proposition and the actual positioning of the product into a high-level set of statements that summarize the overall solution. Positioning statements are …
Take Part in Our 5th Annual Study of Product Teams
A week ago we kicked off our 5th annual study of product teams. This year’s study is sponsored by our partners; Accelerance, Planbox and Project Connections. Our continuing market research enjoys the …