There are many people in the product development community who would prefer that the concept of a product roadmap fade away. Others see product roadmaps as an inevitable consequence of a company’s increasing …
Sales and the Product Team – How Strong Is Your Relationship?
How Do Product Teams Perceive Their Relationship With Sales? In our recent study of high performance product teams we asked a question regarding how product teams view their relationship with …
How Embedded Is Product Marketing In Your Product Development Process?
We are nearing the finish line on this year’s Survey of Product Team Performance and as we prepare to begin the regression analysis I noticed an interesting comment from one …
The Importance of Aligning Product Strategy with Corporate Strategy
Aligned Strategies? Consistent with last year’s findings in the 2012 Study of Product Team Performance, the importance of having a corporate strategy that the product team can link to and …
The Single Greatest Challenge Product Development Teams Face
Earlier this year we asked 1150 survey participants the following open-ended question “What is the single greatest challenge your product team faces in meeting organizational expectations?” We received plenty of …
Four Ways Executives Align Product Teams
Earlier this year we conducted research into the dynamics of product team performance. As part of this research we asked a question about the mechanisms being used by executives to …
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