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What is a Market Requirements Document (MRD)?

In Business Analysis, Disruptive product, market requirements document, Marketing, MRD, Product Management, product manager, Product Marketing, Product Owner, Product Teams, Project Management, Take Charge Product Management, User Experience by Leave a Comment

Of all the documents you create while developing a new product or product extension the Market Requirements Document (MRD) is most important of all. First, the MRD defines the overall …

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What is the Difference between an MRD and a PRD?

In 2014, Agile, Business Analysis, Lean, Product Management, Product Management Consulting, Product Management Facts, Product Management Training, Product Marketing, Product Owner, Product Teams, Project Management, Scrum, Take Charge Product Management, Uncategorized by Leave a Comment

The terms MRD, or Market Requirements Document, and PRD, or Product Requirements Document, are often used interchangeably. However, both documents are actually intended to serve a separate and distinct purpose. The core purpose of …