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Agile, Business Analysis, positioning statement, Product Management, product manager, Product Marketing, Product Owner, Product Teams, Sales, Take Charge Product Management / May 1, 2017
What is a Product Brief and Why is it Important?
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What is a Product Brief and Why is it Important?

In Agile, Business Analysis, positioning statement, Product Management, product manager, Product Marketing, Product Owner, Product Teams, Sales, Take Charge Product Management by May 1, 20172 Comments

Once you’ve selected your approach to the product launch, you’re ready to prepare your product brief. As you’ll remember from my last post, there are essentially three approaches to product …

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